The holiday season in Phoenix isn't complete without a new Stinkweeds T-Shirt. This year Mister Shape harkens back to the great mixtape heyday of the 80's for design inspiration. Printed on American Apparel, T-Shirts cost $10 while they last at Stinkweeds (NW corner of Central and Camelback in Phoenix, don't forget to park in the back). Also for sale online!
A little Intel birdie told us about some sweet new visual brand elements and marketing efforts that have the power of shapes written all over it.
Intel is taking a hint from Target, Nike, and Apple and is incorporating 16 new glyphs/shapes into its branding. The glyphs were created from recurring shapes that were found throughout the microprocessor's features as the silicon is processed. They're hoping that the glyphs help make the Intel brand more recognizable like Target's Bullseye and Nike's Swoosh.
Overall, we applaud the move and the courage from a large technology company to put their trust in visual elements to create an impression. They do need to understand they are developing a secondary visual signature, not a dominant visual element. One simple, dominant visual element (Target's Bullseye, Apple's Apple) is a lot easier to remember than 16 complex, unrecognizable shapes ;) Though we do think the visual signature, if used over time, will become recognizable as Intel's...perhaps to the point where the elements can speak for the brand without the logo.
The QR Codes in the PSB Integral video are links to No2id.net and stories on privacy.org like Thousands of ‘False Matches’ Possible Under UK ID Scheme. "I think we all have a right to privacy. I feel it’s a move that suggests we have to justify ourselves to the state before the state will trust us, and I think it’s for us to trust the state and not the other way round. I think the government has to win our trust, not us win their trust.” —Neil Tennant, on the UK's proposed National ID
You can build your own remix of the video using the files here and publish your work to this YouTube group: http://youtube.com/group/psbintegral
The video plays the Integral (Perfect immaculate mix), from the newly released Disco 4 Remix album. The cover was designed by Mark Farrow, who has built a wealth of covers, promo items, concert materials and the like from his neon sign theme.
1. The Killers - Read my mind (Pet Shop Boys 'Stars are blazing' mix) 2. David Bowie with Pet Shop Boys - Hallo Spaceboy (Pet Shop Boys extended mix) 3. Pet Shop Boys - Integral (Perfect immaculate mix) 4. Yoko Ono - Walking on thin ice (Pet Shop Boys electro mix) 5. Madonna - Sorry (Pet Shop Boys maxi-mix) 6. Atomizer - Hooked on radiation (Pet Shop Boys orange alert mix) 7. Rammstein - Mein teil (PSB There are no guitars on this mix) 8. Pet Shop Boys - I'm with Stupid (Pet Shop Boys maxi-mix)
This rubber 'slipper' from Incase for the iPhone is simple and beautiful. The full functionality is still present, and dropping the phone will now result in a soft bounce.
This year Mister Shape delivers two Stinkweeds T-Shirt Designs for the holidays. By popular demand, the shirts are now printed on American Apparel. These cost $10 while they last at Stinkweeds (NW corner of Central and Camelback in Phoenix, don't forget to park in the back).